Case Study: Arla
The Business
Arla is the 9th largest Dairy company in the world with a turnover of 10 billion Euros. Arla is a uniquely structured Co-op that AgrosMilk understands deeply and has had a successful working relationship with since 2000.
Arla had three different systems across 7 countries. Essentially three different teams doing the same job of one settlement. This was causing both commercial and operational inefficiencies. It selected AgrosMilk following a comprehensive and detailed tender process. With our proven track record with both Arla and in the dairy industry, we proved to be a cost-effective solution, which reduced costs versus traditional ERP systems.
Arla’s key objectives were to use technology to gain market share by attracting more producers to work with Arla. Arla identified better communication for payment information as a key reason why suppliers would want to work with them. They also wanted to make the operation of the supply chain more effective, delivering cost savings through Project Calcium and embracing digital tools and new ways of working to get best-of-breed technologies for their members in order to attract and retain suppliers in such a competitive market. AgrosMilk through its partnership with Arla, are a factor in Arla being able to deliver the type of metrics outlined below:
Arla is a cooperative which is member-owned with complex requirements for capital accounts and share and equity applications. AgrosMilk delivered cost savings using technology as an enabler. We have a proven track record in providing specialist “out of the box” Agri software for a complex sector and can also do specialist client modifications where required.
The Delivery
AgrosMilk delivers a consolidated platform with significant technical and cost savings to Arla. Enhanced information, member communication and financial reporting is a key driver for member retention and acquisition.
The rest APIs are a means of proactive monitoring as opposed to reactive. If a milk load is missed these APIs flag it on the system and alert the user to the issue. These issue logs are colour-coded by level of severity and can be addressed, reported on or monitored for further actions.
Arla wanted to support Farmers in the way they work and also improve their business through consultancy and continual optimisation of their farms. Arla turned to AgrosMilk to solve these problems and alleviate some of the farmer’s pain and frustration. Through the implementation process, AgrosMilk understood the business and took responsibility for solving pain points.
The Results
A platform to manage consolidation that was happening amongst their member base
Greater Operational Efficiency
Increased Cost Savings
Increased Technical Capability and Security
Realtime access to Milk Quantity and Quality data
Display all collection, quality results and payment data when on-site with a farmer
Agri Manager able to see all their own farms in one area
View all Contact Logs assigned to a farmer
Ability to see all the Contact Logs assigned to Agri Rep
Work Together Towards A Collective Arla Community
AgrosMilk provides a fully integrated One Settlement enterprise-grade SaaS platform ‘out of the box’ solution which is interoperable with other products across the enterprise. Users get real-time access to milk quantity and quality data resulting in increased operational efficiencies.
Arla users have said that “Now the Agricultural Managers have access to the AgrosMilk App they are a lot more efficient with their working, they can access data whilst on the road to ensure correct postcodes and contact numbers and they can instantly view results whilst talking to members” Arla Senior Programme Manager Work Together Towards a Collective Arla Community
Users can now easily view quality results, collection details or payment details whilst on the farm with the farmer. With this information, the Users can consult with the farmer about their specific requirements and help maximize their farm output. They can make daily corrective actions based on this farm information. Arla Users can benchmark against other Arla farmers with shared experiences and goals.
Arla users have said “The quality graphs are very useful as they can demonstrate how quality, such as water or cell count has varied over time. Talk through milk statements and instantly see the haulier contact details enabling them to deal with queries more efficiently”.